Full Speaker's Biography

Gemma Spence

CEO, Transact, Ecommerce Division
Omnicom Media Group

Gemma is the CEO and Founder of Transact, an eCommerce consultancy within Omnicom Media Group that is laser-focused on helping clients unlock sales through improving their digital availability. Transact works with some of the biggest brands such as VW, Diageo, Henkel, Kia, Starbucks to build creative end-to-end e-commerce strategies that help increase the share of sales via online channels. This award-winning consultancy, Transact now has over 40 eCommerce Experts working across 10+ markets to help our client’s unlock eCommerce growth across the globe.

Over her 10 year career, Gemma has lived and breathed every part of eCommerce including owning eCommerce operations & pricing in Poland, setting up a centralized warehouse in Amsterdam, and managed the entire multi-million euro eCommerce operation for Philips Electronics across both DTC and retailer channels. Gemma is endlessly curious and believes that the key to success is having a positive, goal-oriented, and growth-centered outlook on life!


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